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Antonio Mazzeo Regional Elections 2020
The yellow 500

Production of the video for Antonio Mazzeo's electoral campaign for the 2020 regional elections , with the aim of recounting his personal and political journey through authentic and direct language.


The story unfolds aboard a yellow Fiat 500 , a symbol of the film's connection to the local area and its closeness to its citizens. An iconic car with great communicative value... although not exactly the most convenient for filming, given its small size!


The video accompanied the “ Al Vostro Fianco ” campaign, helping to convey a message of presence, listening and participation.

Following the 2020 elections, Antonio Mazzeo was elected Prime Minister of Tuscany .



Client: Antonio Mazzeo

Collaboration: Veronica Maffei

Date: 2020







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