Porcellotti Moda

Photo and video content for social media and Sky commercials

Through my collaboration with Pianificazioni Mirate , I produce photo and video content for both social media (Instagram and Facebook) and television commercials broadcast on Sky . Each project is designed to best showcase the store and its products, with professional materials that are consistent with the brand's communication strategy.

In-store filming: a strategic advantage

Using the store's environments as a set allows you to:

• optimize production times

• minimize the impact on daily work

• enhance real spaces , making the contents more authentic and recognizable

This approach allows you to produce personalized and unique material , avoiding generic content provided by brands and highlighting the true identity of the store.

A constant and scheduled production

We organize two days dedicated to filming and photo shoots, twice a year , directly in the shop.

I create content in landscape format , ideal for TV and for a professional archive, while maintaining particular attention to cropping and adaptation for Instagram , so as to have versatile material for any platform.

Client: Porcellotti Moda

Conception and direction: Pianificazioni Mirate

Date: from 2019